The First International Conference on Context Selection Policies and Contextualisation has started with a warm welcome by Marco Rendina and Sonja de Leeuw. The conference takes place in Rome and is hosted by Cinecittá Luce. Over 100 partcipants have registered for the two-days conference. The first day programme contains four key note lectures and a number of case studies, providing the participants with an academic point of view on contextualisation and content selection policies in the audiovisual domain. The full programme can be found here. The conference can also be followed on Twitter.